Lake Drive Logistics Launches New Web Platform

Project Brief Confluence has recently developed and launched an interactive web platform for Lake Drive Logistics. takes a significant step towards advancing core marketing capabilities and capacity for their company. The internet is a huge market space with huge  potential impact. Creating this virtual gateway enables a risk-free platform for current and potential customers [...]

Case Study: American Legion Regional Baseball Tournament

Editor's Note: This is a comprehensive presentation of an extensive project with the American Legion National Baseball Program. We've included this full study for your review and education. "It was a real pleasure working with such professional and friendly people that truly care about the quality of their work. The results they produce are truly [...]

Quality’s PR Release RiverBender Update


Project description: Bring engagement and renewed interested in your brand. Quality Buick GMC Cadillac has been serving the bi-state area since 1958 and have expanded their service area beyond Homer Adams Pkwy in Alton, IL to a new pre-owned dealership in Jerseyville, IL. We helped develop this press release and are leveraging our media relationships [...]

King Law Firm

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Project Brief A common challenge for any organization is making an emotional connection with its constituents, clients, and prospects. Confluence created a video marketing campaign for a client that takes a significant step toward solving that issue, resulting in an effective and efficient use of marketing funds. This video presents an authentic, professional way to emotionally connect [...]

Community Video Project

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In 2015, we created a strategic video marketing campaign for the American Legion Great Lakes Regional Tournament held in Alton, IL.  The campaign objective, which was produced in just 30-days,  was to share the missions of American Legion baseball for the youth and to honor the memory of how and why this historic and celebrated program is so meaningful. Each [...]

The Morrissey Construction Story

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This piece is a more comprehensive example of corporate storytelling.  We use this approach to tell a detailed, yet concise, story behind your project or company's evolution.  In the Morrissey case, the client wanted to feature  its leadership in building green projects and impact on sustainability, along with their reputation for building smarter, safely, on time, and on budget. The [...]

“What’s NEXT?” – Local Foods Conference

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ConfluenceBA and Bluff City Productions have an extensive portfolio of event production experience from community theater to world concert tours and live streaming media to workshops and seminars. Regardless of the size of your project, or the complexity of your event requirements, the ConfluenceBA team will deliver an experience that will leave your guests admiring your brand. [...]

Tell Your Story – La Vista CSA Farm

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We seldom have the opportunity to tell our story.  When we do, we forget something important.  Most often it's because people don't want to take time to listen to us; we might take ramble on. Professional HD video, on the other hand, is a pleasure to watch and provides a concise and consistent way to tell [...]

Sponsorships – Edison’s Entertainment

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Sponsorships are valuable marketing platforms when they are strategic and thought out.  Community events are among the most difficult sponsorships to leverage. Frequently,  they are poorly conceived and lack coordination.  That's where ConfluenceBA skills go to work for our clients, to overcome those deficits by recognizing and coordinating opportunities that are overlooked.  We can assist with PR, media [...]