Project Description

In 2015, we created a strategic video marketing campaign for the American Legion Great Lakes Regional Tournament held in Alton, IL.  The campaign objective, which was produced in just 30-days,  was to share the missions of American Legion baseball for the youth and to honor the memory of how and why this historic and celebrated program is so meaningful.

Each video was shot in HD quality optimized for online applications and social sharing. The 2nd objective was to document the tournament model for use in marketing the 2016 Great Lakes Regional in Edwardsville, IL . One of more than eight promotional videos is featured here.  The new website, LegionBB.com, is the online platform for the event and features exclusive tournament information for fans and teams traveling from 6 states to participate.  The perfect template for future American Legion Regional Tournaments held throughout the USA.

As a corporate sponsor in support of this prestigious and highly respected event, ConfluenceBA has provided extensive video production, post-production, sponsor fulfillment, and marketing services. We collaborate with other providers and volunteers in producing this week long celebration of our Armed Forces and youth baseball.